1 rich Libsyn https://www.libsyn.com 90 600 In this episode of The Claw, Eric is joined by Patrick Burns, a prominent figure in the realm of B2B marketing and branding. Patrick, the founder of Patrick Burns Co., shares his journey from entrepreneurship right out of college to establishing a successful marketing agency. Now, at the forefront of his industry, Patrick dives into his approach to leveraging LinkedIn for B2B success, crafting strategies that resonate with C-suite executives, and mastering the art of digital communication.&amp;nbsp; &amp;nbsp; Eric and Patrick engage in a thought-provoking discussion on the nuances of lead generation, the importance of personal branding within the corporate world, and the future of B2B marketing in a digitally evolving landscape.&amp;nbsp; &amp;nbsp; To connect with Eric, click HERE&amp;nbsp; &amp;nbsp; To connect with Patrick, click HERE&amp;nbsp; &amp;nbsp; Subscribe to our YouTube channel: https://www.youtube.com/@ligermarketing &amp;nbsp; Visit us at: https://ligerpartners.com/ &amp;nbsp; Follow Us on Social: &amp;nbsp; Facebook: https://www.facebook.com/YouNeedALiger Instagram: https://www.instagram.com/ligermarketing/ LinkedIn: https://www.linkedin.com/company/ligerpartners &amp;nbsp; The Claw http://ligerpartners.com/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/31068828/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/31068828