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  <title>#02: The Thing That Is The Thing</title>
  <description>Host Larry Vincent joins forces with&amp;amp;nbsp;Brand Studio Creative Director Marcus Bartlett&amp;amp;nbsp;to break down&amp;amp;nbsp;his enigmatic design mantra: &amp;quot;What is the Thing That Is The Thing?&amp;quot; In the process, they&amp;amp;nbsp;discuss&#13;
&#13;
Alfred Hitchcock and the MacGuffin with screenwriter John August&#13;
Edward Hopper's iconic painting, Nighthawks&#13;
the meaning of the Starbucks siren&#13;
Walt Disney's theme park design &amp;quot;weenie&amp;quot; and other visual magnets with Thinkwell Group CEO Craig Hanna&#13;
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  <author_name>The Point of Attachment</author_name>
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