1 rich Libsyn https://www.libsyn.com 90 600 Episode 82 dives into the power of community in marketing, featuring a special book giveaway of &quot;Rising Together&quot; by Sally Helgesen. We cover the nuances of community-building among marketers and CMOs, and learn how to navigate the challenges that often hinder the formation of strong employee, stakeholder, and customer communities. &amp;nbsp;This episode outlines three common obstacles to community success: fear of self-promotion, the “overconfidence versus competence” dilemma, and the “network versus grapevine” distinction. &amp;nbsp; **Show Highlights &amp;amp; Resources** &amp;nbsp; - Join our 8th CMOs Leading Innovation Conference &quot;Digital Innovation Day&quot; happening on May 1-2 in New York City. Visit bit.ly/clic24nyc &amp;nbsp; - Order &quot;Rising Together&quot; by Sally Helgesen on Amazon tinyurl.com/risingsallybook &amp;nbsp; - Stay ahead of the curve by registering for our &quot;know ahead&quot; list at themindfulmarketer.com, ensuring you never miss an episode. &amp;nbsp; A big thank you to our dedicated production team: Alex Connolly, Marisa Cali, and Bill Connolly, for their exceptional work.&amp;nbsp; &amp;nbsp; Like what you heard? Please leave us a review on Apple Podcasts and share the love. The Mindful Marketer http://www.lisanirell.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/30213953/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/30213953