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Episode 058 – Stephanie Morimoto, CEO, Asutra
Episode 058 – Stephanie Morimoto, CEO, Asutra On this episode of the Executives’ Exchange, Stephanie Morimoto, Chief Executive Officer at Asutra, reflects on her journey transitioning from burnout to wellness entrepreneur. Stephanie shares the positive outcomes of focusing on developing relationships, self-care, and magnesium! Hear how she created a company that prioritizes wellness and inclusivity.   00:00 – Intro 01:07 – Morimoto’s childhood & inspiring family history 04:53 – Highschool & college journey   09:25 – The powerful impact of education 12:26 – Morimoto’s winding path to Asutra 15:37 – Joining the entrepreneurship world & hitting burnout 18:13 – The shift in hustle culture  22:33 – Asutra’s goal in self-care 24:22 – Message from our sponsor, Shure 24:53 – The power of magnesium 27:38 – Purchasing Asutra & rebranding 30:01 – The meaning behind Asutra 30:49 – Asutra’s core values in workplace culture 37:09 – Pros & cons of declining venture capital 40:39 – Navigating the business realm as a female Asian American entrepreneur 44:04 – Creating meaningful business partnerships  47:47 – Future plans for Asutra 52:07 – Rapid Fire Questions 56:19 – Outro   Episode Link: Asutra   Host: Margaret Mueller, President & Chief Executive Officer, The Executives’ Club of Chicago   Producer: Eva Penar, Chief Content & Communications Officer, The Executives’ Club of Chicago     Subscribe on Apple, Spotify, or wherever you listen to podcasts.    Thank you to our podcast sponsor, Shure Incorporated.   For nearly 100 years, Shure Incorporated has developed best-in-class audio products that provide high-quality performance, reliability and value. Headquartered in Niles, Illinois, our history of innovation and expertise in acoustics, wireless technology, and more enables us to deliver seamless, transparent audio experiences to a global audience. Our diverse product line includes world-class wired and wireless microphones, networked audio systems and signal processors, conferencing and discussion systems, software, a loudspeaker, and award-winning earphones and headphones.   Find Shure on: Facebook | LinkedIn | Instagram
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