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  <title>Spend Sales Dollars Wisely</title>
  <description> Over my career as a sales expert, I’ve personally and contractually worked with over 500 sales organizations. I’ve learned some things.&amp;amp;nbsp; Here’s one:&amp;amp;nbsp; Very few chief sales officers have a good handle on the economics of the sales force.&amp;amp;nbsp; And very few entrepreneurs think about the economics of a sales system.  &amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp;&amp;amp;nbsp; Almost everyone can tell you what the amounts of the various categories on a P&amp;amp;amp;L statement indicate.&amp;amp;nbsp; So, sales salaries, expenses, advertising costs, etc. are readily at hand.&amp;amp;nbsp; However, very few decision makers dig deeper.&amp;amp;nbsp; And that means that significant information is never uncovered, and decisions are made on the basis of superficial, and often flawed, information.&amp;amp;nbsp; Let’s dig deeper.   Free Download for How to Kreate Kahle's Kalculation </description>
  <author_name>Practical Wisdom from Kahle Way Sales Systems</author_name>
  <author_url>http://kahlewaygrowthsystems.libsyn.com/website</author_url>
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