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  <title>15: Alex Harris Explains A/B Testing &amp;amp; SEO For Startups</title>
  <description>Alex Harris is the president of Alex Designs LLC. He graduated from FSU in 1998, then worked as Creative Director at eDiets.com from 2000-2011. In 2001, Alex Harris began doing conversion rate optimization and designing landing pages. The diet subscription website was a top 10 advertiser during this time and we created one of the first &amp;amp;ldquo;Free Diet Profiles&amp;amp;rdquo;. This profile came to be know as a conversion funnel. Alex managed all the creative for the conversion funnel. This included optimization of landing pages, emails, banners and affiliate programs.</description>
  <author_name>Let's Talk Serious Startups: The Nuts &amp;amp; Bolts</author_name>
  <author_url>http://seriousstartups.com</author_url>
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