1 rich Libsyn https://www.libsyn.com 90 600 Carlos Velasco is an associate professor at the Department of Marketing, BI Norwegian Business School (Norway), where he co-founded the Centre for Multisensory Marketing. Carlos received his Ph.D. in Experimental Psychology from Oxford University, after which he worked on a number of postdoctoral and consulting projects in Europe, Asia, and North and South America. His work is situated at the intersection between Psychology, Marketing, and Human-Computer Interaction, and focuses on understanding, and capitalizing on, our multisensory experiences and their guiding principles. He wrote the book &quot;Multisensory experiences: Where the senses meet technology&quot; and edited the collection &quot;Multisensory packaging: Designing new product experiences&quot;. Carlos has worked with a number of companies from around the world on topics such as multisensory experiences, food and drink, branding, and consumer research.&amp;nbsp; &amp;nbsp; For more information, visit https://carlosvelasco.info/ LinkedIn: https://www.linkedin.com/in/velascop/ Twitter: Carlos Velasco (@velascop) / Twitter &amp;nbsp; To learn more about Aigora, please visit&amp;nbsp;www.aigora.com AigoraCast http://aigora.libsyn.com/aigoracast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/25251069/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/142075662