1 rich Libsyn https://www.libsyn.com 90 600 While we can study the fundamentals of entrepreneurship, successful opportunities demand real-world risks outside the walls of academia. Renato Beninatto is the co-author of The General Theory of the Translation Company and the co-founder and advisor at Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. In episode #20 of Campus 10178, the ESMT Berlin podcast, Beninatto shares keen insights from his entrepreneurial journey in the translation/localization sector and offers students of entrepreneurship non-academic lessons for making their own startup dreams come true. “Do what you love … and learn accounting. Accounting is the language of business. The difference between a doctor and a doctor who knows accounting is that the doctor who knows accounting owns the hospital.” – Renato Beninatto, Nimdzi Insights Guest info Renato Beninatto Nimdzi Insights https://www.nimdzi.com/ E-Mail: info@nimdzi.com LinkedIn: https://www.linkedin.com/in/renatob Twitter: @renatobeninatto About Campus 10178 Campus 10178 is Germany’s #1 podcast on the business research behind business practice. Brought to you each month by ESMT Berlin, the 45-minute show brings together top scholars, executives, and policymakers to discuss today’s hottest topics in leadership, innovation, and analytics. Campus 10178 – where education meets business. Campus 10178 https://esmt.berlin/podcast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/23351426/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/23351426