1 rich Libsyn https://www.libsyn.com 90 600 What happens when your company is in financial trouble, needs to do a significant layoff, and everyone is struggling? You put love at the center, of course! Sound crazy? Not to us. D(g)B welcomes Mohammad Anwar &amp; Frank Danna of Softway, and now Culture+. Oh, and they also wrote a book about Love as a Business Strategy.&amp;nbsp; Listen to hear: How love took the company from the brink of financial failure to thriving, and launched a 2nd company, and a book! How sports, and 1 football game in particular, lead Mohammad to completely change into a culture of love The changes with the biggest impact were the smallest things like bringing a coffee for someone or writing a thank you note. Culture isn’t the perks &amp; benefits, it’s the way we behave with each other&amp;nbsp; How Mohammad learned that react and respond aren’t synonyms but that they’re actually worlds apart And yes, they built a tool to measure it! The Culture Counter tool measures the experience people are having around the 6 pillars of a culture of love (inclusion, empowerment, forgiveness, vulnerability, trust, empathy) and ties those metrics to KPIs. ...because &quot;behaviors are the bottom line” - Mohammad Anwar Doing (good) Business https://www.DoingGoodBusiness.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/22426130/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/120207662