1 rich Libsyn https://www.libsyn.com 90 600 #57. One thing that holds people back when it comes to launching their business is the idea that they need to pick a specialty or niche. While it can be helpful to have a target audience in mind, you can niche and expand once you are up and running. You can open up your services to more people without having to leave behind your niche clientele. Your core message and service can stay the same, but you can also expand to reach more potential customers. Visit https://Jasonlinett.com/57/ now to view the complete show notes, watch the video podcast, and access a complete transcription. Today, I look at how creating a niche can be counterintuitive for your business and how my niching strategy helped me reach more people. I explore how a specific message can attract a wider audience and what is often missing from the niching conversation. I share how you can listen to your customers to find the next expansion phase for your business and a method of speaking in specifics while still attracting a broader audience. I also share some common business mistakes when looking at target markets and a few content strategies you can use to niche and expand your business. “There’s a method to talking in ultra specifics and yet have other people bring themselves into the story.” - Jason Linett This week on Hypnotic Language Hacks Podcast: How creating a niche can be counterintuitive for building your business How my niching strategy helped me to attract more customers How a specific message can expand to a wider audience What is often missing from the niching conversation How you can listen to your audience to expand your offering A method of speaking in specifics while also reaching a broader audience A typical business mistake people often make when choosing a potential target market Content strategies you can use to niche and expand Resources Mentioned: Rich Dad Poor Dad by Robert Kiyosaki Connect with Jason: Jason Linett’s Website Subscribe on YouTube Jason Linett on Instagram Jason Linett on Twitter Jason Linett on Facebook Jason Linett on LinkedIn Level Up Your Influence with the Video Influence System Are you ready to increase your influence, easily grab people’s attention, naturally build your authority and organically have your prospects wanting more from you - even before you make an offer? 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We have an incredible free online community that I'd love for you to join. Your free private pass is available right now at JoinInfluenceGroup.com If you want exclusive access to a thriving community ready to help your business grow, this is the place for you. Inside this free online community, you’ll get access to… Ethical persuasion for bigger sales Secrets of hypnotic influence for business Weekly live training events Help and support from people like you - coaches and course creators at the top of their game, leveling up their success You’ll be surrounded by coaches and course creators at the top of their game, leveling up their success with hypnotic influence for business. Join us today and JoinInfluenceGroup.com Unlock the Secrets of Hypnotic Influence for your Business Thanks for tuning into this week’s episode of Hypnotic Language Hacks Podcast. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. 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