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  <title>292 - Go-to-Market is Product Management</title>
  <description>In this episode, guest Karthik Suresh, CTO, and co-founder of Ignition shares his take on PMs, PMMs, and go-to-market strategies. In addition, find out why he believes user research is probably one of the most important parts of product management or product development in general. TIPM is produced by Feedback Loop, the research platform designed for products and marketing teams. Get access at https://go.feedbackloop.com/start-free-now-tipm to a free trial today.&amp;amp;nbsp; </description>
  <author_name>This is Product Management</author_name>
  <author_url>http://tipm.feedbackloop.com</author_url>
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