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  <title>Reimagining Sales Using AI and Machine Learning with Adam Rubenstein</title>
  <description>Adam Rubenstein is a serial entrepreneur, salesman, and sales manager. As an entrepreneur, he has centered all of his businesses around sales. While he will always use CRMs he wanted a better way to capture what matters most in sales — the human interactions. The conversations, the phone calls, the lunches. &amp;amp;nbsp; Adam is Co-Founder and CEO of Traq365. A company that leverages AI to effortlessly convert sales conversations into objective buyer insights, improving sales processes and revenue projections, while accelerating B2B sales.&amp;amp;nbsp; “I wanted technology to help my teams master the sales narrative. So I got my developers together and built a new sales tool for the future of sales. A system for mastering the human narrative in sales. Traq365 starts with a place to store your notes and emails, files, and recorded conversations. Then Traq365’s AI scans for opportunities, risks, tasks, highlights — things that are actionable, things that matter. And marks them as Insights.” - Adam Rubenstein Through machine learning, the more you work with Traq365, the smarter it gets. The Insights you create with the AI build a map of the narrative you create over time - with each prospect, for every sale...the ones you win, and the ones you don’t.” - Adam Rubenstein Key Points of our Discussion  Overseeing sales conversations in a remote selling environment Reaching the buyer through over-crowded channels Getting more creative in prospecting and process Culture and professional development Some of Adams fundamental tips encouraged within his team How time-poor sales leaders can easily monitor sales calls AI and machine learning to gain valuable sales insights Creating more accurate forecasts leveraging AI Identifying and comparing characteristics of win/loss conversations Sales as a science vs sales as an art  To learn more about Adam’s company, visit his website www.traq.ai, and you can find him here on LinkedIn </description>
  <author_name>Future-Proof Selling</author_name>
  <author_url>http://futureproofselling.libsyn.com/website</author_url>
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