1 rich Libsyn https://www.libsyn.com 90 600 BRG’s Michael Jelen is joined by Michael Schein, the head hype man of MicroFame Media and author of The Hype Handbook: 12 Indispensable Success Secrets from the World's Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers. They discuss how important hype is in reaching your target market and getting out the word to your audience. Thinkset Podcast https://www.thinkbrg.com/thinkset/?page=1&content=podcast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/21705308/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/118891181