1 rich Libsyn https://www.libsyn.com 90 600 Patrick Collister is the author of ‘How to Use Creativity and Innovation in Business’. He was previously the Executive Creative Director of Ogilvy and Mather and Head Creative Lead with Google's creative thinktank, The Zoo. Currently he is curator of the Caples Awards and Non-executive Creative Director at Ad-Lib. Among other things we discuss controversial ads Patrick created for Guinness as well as some critical insights on creativity, how ideas work and how they could be good for business. Art and Communication Podcast https://www.robotmascot.co.uk/art-and-communication-podcast/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/21163373/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/115811576