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  <title>How the Voice of the Customer Fuels CXM</title>
  <description>We all say we’re customer centric, but are we really? Today’s episode is all about the customer, specifically the voice of the customer. We’ll look at how best to listen and engage, how to manage thousands of pieces of outbound content, and how omni-channel care can provide a unified view of every individual customer. </description>
  <author_name>The Copernican Shift</author_name>
  <author_url>https://www.sprinklr.com/</author_url>
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