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  <title>Full M&amp;amp;A Branding Playbook</title>
  <description>Over the past couple of weeks, we’ve broken our M&amp;amp;amp;A Branding Playbook into sections – today’s episode is a full audio version of the Playbook! This represents our compendium of best practices for how to define and execute key branding choices in the wake of M&amp;amp;amp;A activity. If you like our podcast, please subscribe and share with your colleagues, friends, and family. </description>
  <author_name>Champions of Purposeful Change™</author_name>
  <author_url>http://realworldbranding.libsyn.com/podcast</author_url>
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