1 rich Libsyn https://www.libsyn.com 90 600 As a company that works with many customers and vendors, how do we involve these various stakeholders in our company culture? We are joined by Jason Cochran, Psychologist, and Co-Founder of Dulead – a virtual director of leadership and development for small business owners. References: [1:30] Greg introduces Jason Sizen, Manufacturing Engineer at Arcamed. [9:15] Caroline introduces Jason Cochran, Psychologist and Co-Founder of Dulead (formally known as iAspire). https://dulead.com/ [14:01] Jason references design thinking approach. [14:57] Jason references Josh Bersin, Author, and expert in talent management. https://bersinacademy.com/?keyword=josh%20bersin&amp;amp;creative=501858483795&amp;amp;gclid=CjwKCAjwu5CDBhB9EiwA0w6sLRmkI39R3EoHccxbpEndCKSkbP-N0UoWD0uvVbdHYvMUUlNhZkTIERoCUtIQAvD_BwE Key Takeaways: By focusing on human-centered design thinking, companies can consider the kind of experiences they want to create for employees to feel connected within an organization. Leaders play a role in engaging people in culture by providing frequent recognition, feedback loops, and making an effort to develop their people. The Culture Thesis http://theculturethesis.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/18955169/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/18955169