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  <title>The Secret Sales Weapon Most Service Providers Are Missing</title>
  <description>In this episode, we’re going to break down exactly what a welcome sequence is, why you need one, and we’ll also talk about some possible goals for your welcome sequence. I can not tell you how awesome it is to know now, that this welcome email sequence I wrote almost 3 years ago now is still running in the background, welcoming new people into my world on a daily basis. There is some serious magic to that and it’s a really powerful tool in building that know, like and trust factor and ultimately, getting more leads and sales in your business, whether you’re a service-based business or you have small group programs.&amp;amp;nbsp; </description>
  <author_name>Make Over Your Marketing</author_name>
  <author_url>http://www.erikaholmes.com/podcast/</author_url>
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