1 rich Libsyn https://www.libsyn.com 90 600 In this episode, Tomasz Wykowski from ProCognita interviews Tom Gilb about defining Customer Value. Learn about Tom’s EVO method and why one goal is not enough for your product. Learn more about Tom from https://procognita.com/company/team/trainers/tom-gilb&amp;nbsp; Tom’s talk at TedxTrondheim “Quantify the un-quantifiable” https://www.youtube.com/watch?v=kOfK6rSLVTA&amp;nbsp; You can find Tom’s Value Requirements book in ProCognita Free Agile Handouts: https://procognita.com/agile-handouts&amp;nbsp;&amp;nbsp;&amp;nbsp; Get Agile podcast: https://procognita.com/GetAgile&amp;nbsp; Get Agile Podcast https://procognita.com/getagile <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/17319188/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/17319188