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  <title>The Four Fundamentals of SEO</title>
  <description>If the acronym SEO causes your eyes to glaze as a business owner, then I urge you to listen to this episode.&amp;amp;nbsp; SEO (Search Engine Optimization) is best defined by Moz.com as &amp;quot;...the practice of increasing the quantity and quality of traffic to your website, through organic search results&amp;quot;.&amp;amp;nbsp;&amp;amp;nbsp; I break down the four fundamentals you need to know about that impact on how your website is 'showing up' when a potential customer searches for your business on Google.&amp;amp;nbsp; We keep this conversation going in our Raney Day Talks Biz Facebook community here:&amp;amp;nbsp;  https://www.facebook.com/groups/raneydaytalksbiz </description>
  <author_name>Raney Day Talks Podcast</author_name>
  <author_url>https://raneydaydesign.com/</author_url>
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