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  <title>Morning Minutes #4: Measuring Closing Ratios</title>
  <description>A closing ratio is not the only measure of salesperson effectiveness, but it does have its importance. When we focus on sales performance, we want to look at close rates for all advertising sources compared to industry standards, company standards and goals. </description>
  <author_name>Morning Minutes with Susan</author_name>
  <author_url>https://profitfinderpro.com</author_url>
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