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  <title>Episode 73: Referrable Brands Help Grow Deals, with Michael Roderick</title>
  <description>Join Michael Roderick and I on the DealQuest Podcast, where we dive deep and discuss the power of creating referrable brands. We cover -  Differentiation &amp;amp;amp; Unique Selling Propositions in raising investment capital Why the Benefit Doesn’t Have to be Financial Negotiating with the “Halo Effect” And more!  </description>
  <author_name>Fueling Deals</author_name>
  <author_url>http://coreykupfer.com/podcast</author_url>
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