1 rich Libsyn https://www.libsyn.com 90 600 I received an interesting question the other day: “Hey Pam, what is your approach to creating a sales enablement plan?” Great question. I actually have a workshop on how to create a scalable global content marketing plan. So there are some similarities between creating a marketing plan and a sales enablement plan. The bottom line is a certain kind of element, or what I call “the skeleton” of the plans stays the same. So let’s talk about this a little bit more. ------- If you want to chat, reach out on any social media channels or email me at hello@pamdidner.com. You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.&amp;nbsp; B2B Marketing and More With Pam Didner https://pamdidner.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/14782055/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/14782055