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  <title>Personalizing the Customer Experience with a Sense of Urgency | NE Property Management</title>
  <description>How do you use data to enable your on-site team to get a lease? How can the marketing and sales teams work together to drive a better customer experience?&amp;amp;nbsp;&amp;amp;nbsp; On today’s show, Andy Medley and co-host Muhammad Yasin are discussing the answers to these questions and more.&amp;amp;nbsp;&amp;amp;nbsp; Hear how Desiree White and Colin Cloud from NE Property Management approach marketing to equip their onsite staff while ensuring the customer experience is world-class. For them, the focus is on curating the highest quality traffic online to create a higher opportunity for conversion once the visitor schedules a tour.&amp;amp;nbsp; Key Takeaways  Use training to align sales and marketing teams.&amp;amp;nbsp; Focus on quality over quantity.&amp;amp;nbsp; Customer service trumps everything else.&amp;amp;nbsp;  Resources and Links Discussed:  Connect with Desiree White: https://www.linkedin.com/in/desiree-white-873abb12/ Connect with Colin Cloud: https://www.linkedin.com/in/colin-cloud-041117b7/ Learn more about NE Management: https://www.nemanagement.net/ Connect with Andy: https://www.linkedin.com/in/andymedley/ Connect with Muhammad: https://www.linkedin.com/in/muhammadyasin/  </description>
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