1 rich Libsyn https://www.libsyn.com 90 600 Andrew MacKinnon set about developing non-traditional tactics to create participation between brands and their audiences. 18 years on, his agency delivers campaigns for the country's biggest brands: Telstra, TAC, Nike, NAB, General Mills, Mecca, Myer and CUB. What You Will Learn: How guerilla marketing led to many of Andrew’s early deals The process of adding his brother as a business partner How he has leveraged money to create opportunities in a variety of sectors His start in real-estate, including his island bar in Melbourne The role failure has played in his growth How to connect with Andrew Mackinnon: Website: https://taboo.com.au Facebook: https://www.facebook.com/andrew.mackinnon.984 LinkedIn: https://www.linkedin.com/in/mackinnonandrew/ Fueling Deals http://coreykupfer.com/podcast <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/13998905/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/13998905