1 rich Libsyn https://www.libsyn.com 90 600 In this episode, Geoff continues to read from &quot;The Creative Company - Third Edition&quot; by Anders Hemre. Ideation and idea management Innovation metrics From mind to market Crossing the chasm In the portfolio Stacking up Choosing wisely Brainovation® The Podcast http://brainovation.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/10591208/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/47674079