{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How to Find the First Conversion Leak in Your Ecommerce Business","description":"Day 5 of 30 Days to More Sales. More traffic cannot repair a buying path that is quietly losing the customers already in it. In Episode 5 of Product Biz Made Easy, Becky J. Anderson shares a protected client story about a business owner who was ready to find more visitors before checking where the current sale stopped moving. Becky teaches four conversion checkpoints - seen, understood, trusted, and bought - and explains why the first no matters more than a giant website audit. Listeners leave with one practical move: walk one live product path on a phone, mark each checkpoint pass or fail with evidence, and fix or investigate the first failure before spending more on traffic. Learn more at beckyjanderson.com &amp;nbsp; ","author_name":"Product Biz Made Easy","author_url":"http:\/\/beckyjanderson.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/42623945\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/42623945"}